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Easy Work
For Auto Buffs
If you're a tinkerer with a yen for fixing cars, you can
easily turn your love of tinkering into a profitable sideline by offering your
talents to less knowledgeable car owners. You can do this in one of several
ways. You can do fast fix-up work for people trying to sell their cars, be a
specialist on specific models of cars, do mobile tune-ups or start a backyard
car lot.
If you do this work for fun anyway, you'll find this is a
most rewarding way spend your free hours, and if you can diversify, advertise
well and build up a good clientele, you can operate a car-services business out
of your own home and make a good living wage.
Tidy-Car (TM) has turned the first idea into a highly
successful franchise operation. It's not difficult to understand why. Armed with
only a powerful vacuum, a few polymer coating compounds, cleaning compounds and
a few gallons of hot wax, you can add up to 10 to 30 percent to the selling
price of the average used car by just making it look better. Any car dealer will
tell you that.
The service must be advertised, and the best place is next to
used car ads in newspapers and buy-and-sell magazines. A small display ad will
do the job, and stress the increased sale value worth more than the cost of the
job to get people's greed rising. Keep in mind that this is a business like any
other, and in all cases you will have to abide by tax laws and report your
income. In fact, the worst thing you can do is NOT report income from a business
that didn't do well. A tax audit may arbitrarily decide that you made much more
than you claim, and unless you've got books to prove otherwise, you'll have to
pay taxes on that figure.
Items to keep on hand are: polymer fills such as Armor-All
and Blue Poly for upgrading plastic and paint; spray upholstery shampoo, the
best you can get tire cleaning compound, and engine shampoo. Another handy item
might be a pressure nozzle for common garden hose that will convert it into a
high-power sprayer for underbody cleaning.
An old flannel sheet can't be beaten for buffing and
polishing, and denim fabric is good for shining wheels and tires. You can make a
lot of compounds you need yourself.
Your primary concerns should be paint and the interior, so
don't skimp that area, because the better they look, the more the seller gets
for his car and better he makes you sound when he tells others about your work.
The polymer films that coat paint in a durable, high gloss shine are truly
amazing products and the time it takes to apply them is more than worth the
results. They also require very little upkeep which is another good selling
point.
When shining up plastic surfaces with Armor-All or Blue Poly,
never use more than one application. They tend to be a little greasy for a few
days until they react chemically with the plastic and show the buyer a little
too much effort gone into restoring the car.
A little hint after shampooing the engine, a job you probably
shouldn't try alone the first time, is to sprinkle a teaspoonful of house dust
over the engine so it doesn't look deliberate. The key is to give the image that
the car has been well maintained over a long period of time, not spit-shined for
inspection. Deliver this message to your customer as well so he understands the
procedures you use.
While you're at it, try to sell your client on the value of a
full tune-up at the same time. Top performance is expected by the buyer, and an
honest explanation that this is the way the car runs normally will not cut it at
the time of sale.
Budget any minor repairs such as muffler work, new shocks or
brake bleeding that you think might add to the value of the car, but don't be
pushy.
Calculate your time at a rate not quite what the Tidy-Car
people charge and try to offer more personalized service. This will lead to
repeat customers and those all-important referrals.
Some people have specific models of cars on which they can
work miracles. The Beetle genius is probably the best-known, but there are many
who work on Camaros, Corvettes, and certain popular Japanese makes.
If you are one of these people, you can probably do better
work than a mechanic in less time, charge less for it, and build a steady
clientele. If you are not a licensed mechanic, you cannot advertise that you
are, and when you figure your costs, add a little bit for the follow-up work
you'll have to do. It's better to satisfy an angry customer than turn them away
and it's easier to reconcile in your own mind when you figure you've already
been paid for the extra service.
When you advertise your service, keep your prices reasonable
compared to a regular mechanic. Tell your customer in your advertising that you
are an expert in one specific make and model and probably better than a corner
mechanic, and that you provide custom service without cutting corners.
An excellent way to advertise is to place small leaflets on
the windshields of cars you specialize in. People are always looking for
reliable mechanic they can use for regular service and your leaflets will often
be tacked on bulletin boards for handy access when service is needed.
Mobile tune-ups are getting to be bigger all the time. Many
people would rather pay a few bucks extra to have the work done in the office
parking lot than take the car in and blow time and energy picking it up later.
Most newer cars really should be connected to a scope for best analysis and most
accurate timing.
You can do the most of the necessary regular maintenance,
including timing advance, plug changes, brake adjustments, wheel rotation, oil
change, air filter, gas filter and other simple tasks with few tools. Carry
everything you need in your own vehicle. Advertise your service, charge a fair
price, and ask in advance about any special parts the customer might want. Once
you've established a regular customer list and start getting referrals, you can
easily turn it into a well-paying full-time work.
Curbers or parkers, people who buy Junkers or get cars cheap
from owners in need of fast cash, have bad reputations. You can still make a few
dollars this way if you pick up the tight type of vehicle. But you must be very
careful that you don't invest too heavily in getting your stock that you have to
sell at a loss to pay the rent. Of all businesses, this is the most risky, but
it also offers the best return on time and energy.
As with the specialist, the parker would do well to handle
one specific make and model of car, and make no bones with your customer about
the fact that you sell for a profit. You can buy a lot of Junkers this way and
cannibalize them for needed parts on other cars at low cost, and enhance the
value of a car about to die to the point where you can sell it at substantial
profit.
Many buy-and-sell publications have huge used car sections,
making them ideal markets to advertise your business. Be aware of laws governing
car sales in your area and determine ahead of time whether you can store cars
for sale on your property.
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